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The SAP Customer Relationship Management (CRM) application provides best-in-class functionality for marketing, sales, and service. By supporting customer-facing business processes across multiple interaction channels, SAP CRM enables organizations to focus on strategies for customer-driven growth and to differentiate themselves in the market by providing a superior customer experience. You get the help you need to delight your customers, empower your teams, and expand your business.
The CRM functionality in SAP Business All-in-One is based on industry leading SAP CRM 7.0 product, tailored for midsize companies. Features include:
Marketing – Align marketing processes, drive customer demand, and increase marketing ROI. Sales – Acquire, grow, and retain profitable relationships. Service – Drive service revenue and profitability. Interaction center – Build customer loyalty, cut costs, and boost revenue; effectively handle activities such as e-mail, telemarketing, telesales, and customer service. Reporting and Analytics – Make quick, effective decisions; generate and convert more leads; track opportunities; close more deals.
With integrated CRM and ERP functionality in SAP Business All-in-One, you can manage all aspects of customer relationships and operational processes from start to finish. You will have a TRUE 360° customer view.
 Test the SAP CRM Configurator and discover how your personal CRM solution could look like: Follow the next links: NL / FR / EN Learn More
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